Welcome to Everlasting Experience, it is great to have you.

meet the women behind everlasting brows

More Than a Brand — A Movement in PMU

Since 2007, Everlasting Brows has been redefining the permanent makeup industry through artistry, innovation, and education. What began as two passionate entrepreneurs sharing a vision has grown into a global academy that empowers thousands of artists to build lasting, successful careers in PMU.

Train With the Best. Work With the Best.

Everlasting Brows starts to take shape through early product research, prototype development, and small-scale training. These formative years focused on quality, safety, and mastering the art of microblading.

2013 – Brand Inception

Everlasting Brows starts to take shape through early product research, prototype development, and small-scale training. These formative years focused on quality, safety, and mastering the art of microblading.

2016 – Innovation in Pigments & Blades

Launch of the industry’s first true-to-colour pigments, designed for stable healing and authentic results.
Introduction of double-sharpened blades and 0.18 nano variations, setting new standards for precision and safety.

2018 – Awards & Industry Recognition

Winner of Women in Business Awards and multiple product accolades, further strengthening Everlasting’s reputation for quality and innovation.

2020 – The Digital Pivot

Launch of the Everlasting Online Academy, offering complete virtual PMU education with interactive modules and global accessibility.

2022 – Redefining Education

A complete overhaul of training programs, introducing advanced techniques, modernised curriculums, and new educator development systems.

2025 – Beyond - Continued Innovation, Growth & Impact

Deepening global presence, new market entries, partnerships, research, and regulatory leadership. Ongoing mission: raising standards, empowering artists, innovating responsibly.

2015 – Official Launch

Everlasting Brows is officially established, marking the start of a new era in PMU education and innovation. Later evolving into Everlasting Worldwide, the brand’s mission expands to raise global standards across the industry.

2017 – Global Recognition

A worldwide tour of conferences, live trainings, and masterclasses positions Everlasting as an educational leader.
Launch of the first sterile, disposable tool compatible with any microblade — a major innovation in hygiene and convenience.

2019 – Growth & Expansion

Expansion of the distributor network across Europe and beyond. Focus on regulatory excellence, product refinement, and operational systems to support continued growth.

2021 – Aftercare Innovation

Introduction of a unique aftercare line in wipe format, designed to simplify healing and improve client results.

2024 – A New Era

Opening of the Everlasting London Academy (Golders Green) — the brand’s flagship hub for training and innovation. Launch of the latest PMU device with universal cartridges, expanding the product range into professional-grade technology.

2013 – Brand Inception

Everlasting Brows starts to take shape through early product research, prototype development, and small-scale training. These formative years focused on quality, safety, and mastering the art of microblading.

2015 – Official Launch

Everlasting Brows is officially established, marking the start of a new era in PMU education and innovation. Later evolving into Everlasting Worldwide, the brand’s mission expands to raise global standards across the industry.

2016 – Innovation in Pigments & Blades

Launch of the industry’s first true-to-colour pigments, designed for stable healing and authentic results. Introduction of double-sharpened blades and 0.18 nano variations, setting new standards for precision and safety.

2017 – Global Recognition

A worldwide tour of conferences, live trainings, and masterclasses positions Everlasting as an educational leader. Launch of the first sterile, disposable tool compatible with any microblade — a major innovation in hygiene and convenience.

2018 – Awards & Industry Recognition

Winner of Women in Business Awards and multiple product accolades, further strengthening Everlasting’s reputation for quality and innovation.

2019 – Growth & Expansion

Expansion of the distributor network across Europe and beyond. Focus on regulatory excellence, product refinement, and operational systems to support continued growth.

2020 – The Digital Pivot

Launch of the Everlasting Online Academy, offering complete virtual PMU education with interactive modules and global accessibility.

2021 – Aftercare Innovation

Introduction of a unique aftercare line in wipe format, designed to simplify healing and improve client results.

2022 – Redefining Education

A complete overhaul of training programs, introducing advanced techniques, modernised curriculums, and new educator development systems.

2024 – A New Era

Opening of the Everlasting London Academy (Golders Green) — the brand’s flagship hub for training and innovation. Launch of the latest PMU device with universal cartridges, expanding the product range into professional-grade technology.

2025 & Beyond – Continued Innovation, Growth & Impact

Deepening global presence, new market entries, partnerships, research, and regulatory leadership. Ongoing mission: raising standards, empowering artists, innovating responsibly.

Meet Your Instructors

At Everlasting Brows, we believe great training starts with great teachers. That’s why every one of our instructors is carefully selected, highly skilled, and deeply passionate about sharing their artistry. With years of hands-on experience, proven techniques, and a commitment to mentorship, they don’t just teach you how to perform PMU — they prepare you for a lasting career.

Monika Ludwiczak

About her

There is so much we can say about this PMU Queen. For starters she is Everlasting Brows company founder, she has been innovating the beauty industry since 2009, first by offering her services to elite clients in London, later educating and developing products.

With degree in psychology, Monika is highly intelligent, but she could never deny her creative calling and passion for the beauty industry. When Monika isn't working on her next industry project, she is teaching one of her masterclasses in London or abroad, she is busy attending events as a judge or a speaker, as well as servicing clients at our Knightsbridge (London) location.

Kelly Fitzmaurice

About her

My passion for beauty has stemmed from a 20 year career working in the industry. During this time I have been involved in both Salon management and in-salon training, it was only a matter of time before my passion would lead me to a teaching role qualifying with a full teaching degree and with a keen desire to pass on my knowledge and skills to other students. Having spent many years teaching in FE Colleges, I wanted to do something a little different.

Everlasting Brows and their innovative industry leadership really caught my eye in 2014, this coupled with my keen interest in eyebrow artistry has lead me to become the Head Office Educator for both Sleek Brows & Everlasting Brows, travelling internationally and passing on my knowledge to our students.

I am fortunate enough to work very closely with the Founders of this incredible brand, and thoroughly enjoy teaching our students and improving the skills of others.

Alyssa Johnsen

About her

Alyssa Johnsen is the owner of Ero Edge and Head of Education for Everlasting Brows USA, based in Salt Lake City, Utah. Her passion for beauty took root early: she earned her Master Esthetics license in 2012 and began her permanent makeup journey in 2015. Training with Everlasting Brows launched a career that grew quickly. She has served clients nationwide, hosted trainings across the US and internationally, and earned the title of Best Permanent Makeup Utah multiple years running. Drawing on experience across a range of business roles, Alyssa built Ero Edge into a thriving studio with a substantial clientele and a reputation for excellence. As an artist, instructor, and entrepreneur, she's driven by a deep commitment to creating spaces where passion fuels confidence for clients and students alike, around the world.

Pia Laing

About her

Pia Laing is a master PMU educator based in Newport Beach, California, known for her refined, intentional approach to artistry. Her work is shaped by advanced training with respected master artists worldwide and a deep commitment to precision, discernment, and timeless execution. She is the founder of BROWHOUSE, a high-end PMU studio recognized for natural results, meticulous detail, and an elevated client experience, a trusted destination for discerning clients and for artists seeking to grow within a culture of high standards. As an Everlasting Educator, Pia teaches beyond technique, focusing on how artists see, think, and make decisions in their work; her style is clear, structured, and supportive. She also serves as Organizer of BROWISTA USA for the Eyebrow Festival International Competition, advancing professional standards and global collaboration. At her core: mentorship, integrity, and craftsmanship.

Charlene Deetlefs

About her

soon

Antra Paeglite

About her

Hi! My name is Antra and my passion for beauty industry began at least 15 years ago (when I took quite few beauty couses), however, it wasn't until 2015 that I really began to pursue my passion and building my clientelle.

In December 2015 i took my very first training with Monika Ludwiczak, one of the Everlasting Brows founders, and definitely one of the best in the industry. Everlasting was their signature Microblading technique that I grasped quickly, which allowed me to become the main therapist at Everlasting's head office in London shortly after.

In April 2018 i did my VTCT Level 4 in Microblading, and had become proficient in all the Sleek and Everlasting techniques, I had learnt from the best in the business, and now it was time for me to take the next step, and to start my own beauty business, I wanted to put all the knowledge into practice. So later that year in July, I decided to take a chance, and I returned to my native Latvia, first renting a space at a hair salon. In a short time my business began to grow rapidly, so at the beginning of 2019 i opened my very own salon and school, which now employs eight therapists, and with an in house shop selling all the Everlasting and Black Lashes products.

I have since become an instructor for Black lashes pro (Everlasting's latest funky brand) and Everlasting, we will now be offering Everlasting training for beginners, or for those who want to sharpen and enhance their skills.

All in all it took a little luck, a little courage, and a lot of hard work, but it taught me the most important lesson - how I can now help other artists build their careers.

Domonique Lisac

About her

Domonique is a lifelong learner and a passionate force in the permanent makeup industry, specializing in brows, lips, and eyeliner with a dedication to enhancing natural beauty through precision and care. Raised in Pittsburgh, she has built a career that spans the United States and reaches a global audience, backed by over a decade of experience, a worldwide client base, and thousands of students trained. Known for her work ethic, humility, and genuine investment in others' growth, she founded IZORA Studio in 2019 as more than a PMU space. It's a creative environment where artists elevate their craft, connect with like-minded peers, and embrace her signature beauty-positive mindset. As an educator, Domonique pairs technical mastery with mentorship, helping artists build the confidence and consistency to grow lasting, successful careers in PMU.

Storie Myers

About her

Storie Myers is a Salt Lake City-based permanent makeup artist and educator whose work and reputation reach coast to coast. Since opening her first chair in St. George in 2016, her devotion to symmetry and meticulous attention to detail has built a loyal following in and out of Utah. She specializes in nano brows, hybrid brows, and microblading, alongside temporary brow and lash services, and pours that same precision into her beginner and advanced trainings and mentorships. Her studio, Venus House, was named Best Permanent Makeup Studio in 2025 and 2026, and Storie has earned Best Utah Brow Specialist three years running and Best PMU Education in 2025 and 2026. She also restores brows free of charge for women living with alopecia or going through chemotherapy, work that was featured on Good Morning America. At her core is one mission: helping people feel confident, empowered, and radiant in their own skin.

Kasia Dabkowska

About her

Hello Dear Reader, My name is Katarzyna Dabkowska. I have been in the beauty industry for over 14years. However, 5years ago I fell in love with permanent make up, which is now dominating my whole life. I’m very passionate about PMU and put all my heart into services and education here Weston-super-Mare. It has lead me to open my own salon and build a busy clientele.

I want to teach you how you can make a successful career too!

Sylwia Kucharska

About her

I'm a highly skilled beautician, micropigmentation artist and a trainer who specializes in providing genuine and precise treatment and educational courses to all clients and students. I am VTCT permanent makeup and microblading assessor. I am able to motivate others and create a good working learning environment, encouraging team building, diversity and self-progression. I am winner in varied competitions on national and international level which gave me not only a new experience but also self-confidence. My eventful background has enabled me to bring professionalism to training and communicate effectively with people at all levels.

Our Mission

Our mission is to empower aspiring and established PMU artists through high-quality education, innovative products, and dedicated mentorship. We aim to give every student the confidence, skills, and support they need to build a lasting, successful career in permanent makeup.

Our Vision

Our vision is to set the global standard in PMU by making world-class training and artistry accessible to all. We strive to create a community where excellence, innovation, and opportunity help artists thrive and leave their mark on the beauty industry.

See What Everlasting Looks Like in Action

From classrooms to client transformations, our gallery highlights the artistry, passion, and dedication that define Everlasting Brows. Explore the work of our instructors, the progress of our students, and the tools that make it all possible.

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thank you!

"This training gave me the confidence to finally start taking clients."

“I had taken other PMU classes before, but I always felt like something was missing. Everlasting Worldwide not only taught me advanced techniques, but also gave me the mentorship and support I needed to truly grow as an artist. I left the training feeling confident, prepared, and excited to build my career.”

— Everlasting Career Graduate

Train With the Best. Work With the Best.

Our innovation doesn’t stop in the classroom. Everlasting Brows is the creator of industry-first pigments, blades, and tools trusted by PMU professionals worldwide. From true-color pigments to disposable tools designed for precision and safety, our products give artists everything they need to deliver lasting results.

Disposable plastic trays x 250 — £49.75

50 x MAJESTIC Disposable Tool by Everlasting Brows (EXP 07/26) — £99.95

JULIANNE 10ml corrective pigment — £39.95

Essential Eyebrow Pigment Collection by Monika L. — £199.75

3 x Zensa Pre-procedure Cream 30g MULTISAVE — £90.00

BELINDA 10ml Brow Pigment — £39.95

Promotional treatment salon flyers x 50 — £3.95

Everlasting After Care Leaflets x50 — £3.95

DYNAMIC PMU Device - Battery Powered — £395.00

20 x Infallible U 0.15 NANO blades_

£18.00

Highlighter/Concealer DUO Jumbo pencil for perfect after photos — £7.95

PMU Precision Soft Grip Cartridges 3R 0.25 (16pcs) -

£29.00

Discover Your Perfect PMU Training Today

For over a decade, Everlasting Brows has helped thousands of artists worldwide turn their passion into a profession. Now it’s your turn. Whether you’re just starting out or ready to take your skills to the next level, the right training is waiting for you — and our free quiz will point you straight to it.

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