Last updated: 09/03/2026
This Privacy Policy describes how Sleek Brows Ltd (“we”, “our”, “us”) collects, uses, stores, and protects your personal information when you visit or make a purchase from www.everlastingworldwide.com
By accessing or using this website, you agree to the practices described in this Privacy Policy.
1. Company Information
This website is operated by:
Sleek Brows Ltd
760 Finchley Road
London NW11 7TH
United Kingdom
Email: [email protected]
2. Information We Collect
When you use our website, create an account, place an order, participate in training, or interact with us, we may collect the following information.
Personal information you provide directly:
* full name
* billing address
* shipping address
* email address
* telephone number
* payment details
* purchase history
* account login information
* training course registrations
* correspondence or customer support requests
Automatically collected information:
When you browse our website we may automatically collect certain technical information, including:
* Internet Protocol (IP) address
* browser type and version
* device type
* operating system
* pages visited and time spent on pages
* referring websites
* interaction with website features
This information helps us analyse usage patterns and improve our website.
3. How We Use Your Information
We use personal information for the following purposes:
* processing and fulfilling orders
* delivering products and services
* managing customer accounts
* communicating regarding orders, support, or enquiries
* administering training courses and educational services
* improving website performance and user experience
* preventing fraud and protecting website security
* complying with legal and regulatory obligations
* sending marketing communications where consent has been provided
4. Legal Basis for Processing
In accordance with UK data protection laws, we rely on the following legal bases to process personal information.
Contractual necessity
Processing required to fulfil an order or provide services requested by you.
Legitimate interests
Processing necessary to operate and improve our business, enhance website functionality, prevent fraud, and maintain security.
Consent
Processing related to marketing communications, cookies, or promotional activities where consent is required.
Legal obligations
Processing necessary to comply with tax, accounting, and regulatory obligations.
5. Payment Processing
Payments made on this website are processed through secure third-party payment processors. These may include:
* Stripe
* PayPal
* Worldpay
Payment information is processed in accordance with the Payment Card Industry Data Security Standard (PCI-DSS). Sleek Brows Ltd does not store full credit card information on its servers.
6. Third-Party Service Providers
We may share personal information with trusted third-party service providers who assist in operating our business, including:
* payment processors
* shipping and courier services
* website hosting providers
* analytics services
* email marketing providers
* training platforms or course management systems
These service providers only receive the information necessary to perform their services and are required to handle personal information securely.
Some third-party providers may operate outside the United Kingdom or European Economic Area. In such cases appropriate safeguards are implemented to ensure that personal data remains protected.
7. Cookies and Tracking Technologies
Our website uses cookies and similar technologies to improve functionality and analyse website usage.
Cookies may be used to:
* remember user preferences
* maintain shopping cart functionality
* analyse website traffic and behaviour
* improve website performance
* support marketing and advertising activities
You may control or disable cookies through your browser settings. Please note that disabling cookies may affect certain features of the website.
8. Marketing Communications
If you subscribe to our mailing list or opt in to receive marketing communications, we may send you information regarding:
* new products
* training opportunities
* promotions and offers
* company news and updates
You may unsubscribe from marketing communications at any time by using the unsubscribe link in emails or by contacting us directly.
9. Data Retention
We retain personal information only for as long as necessary to fulfil the purposes outlined in this policy.
Examples include:
* order and transaction records retained for accounting and tax obligations
* customer service communications retained for service improvement
* training course records retained for certification verification
* marketing information retained until consent is withdrawn
When personal data is no longer required, it is securely deleted or anonymised.
10. Your Data Protection Rights
Under applicable data protection laws you have the right to:
* request access to the personal data we hold about you
* request correction of inaccurate or incomplete information
* request deletion of personal data where legally permissible
* restrict or object to certain types of processing
* request transfer of your personal data to another service provider
* withdraw consent for marketing communications
To exercise these rights, please contact us using the details provided in this Privacy Policy.
You also have the right to lodge a complaint with the Information Commissioner’s Office if you believe your data protection rights have been violated.
11. Data Security
We implement appropriate technical and organisational measures to protect personal information from unauthorised access, misuse, loss, alteration, or disclosure.
Security measures include:
* SSL encryption
* secure hosting infrastructure
* restricted access to sensitive data
* compliance with recognised industry security practices
While we take reasonable steps to protect data, no electronic transmission or storage method can be guaranteed to be completely secure.
12. International Data Transfers
As Sleek Brows Ltd sells products and services internationally, personal information may be transferred to and processed in countries outside the United Kingdom or European Economic Area.
Where such transfers occur, appropriate safeguards are implemented to ensure personal data remains protected in accordance with applicable data protection laws.
13. Images, Before and After Photos, and Social Media Content
Sleek Brows Ltd may use photographs, videos, or other visual materials for educational, promotional, or marketing purposes.
Such materials may include:
* before and after treatment photographs
* images or videos from training courses
* product demonstration materials
* customer or student generated content
* social media content shared with us
Any identifiable images of individuals will only be used where appropriate permission has been obtained.
By voluntarily submitting photographs, testimonials, videos, or other materials to Sleek Brows Ltd, including via social media, email, competitions, reviews, or training participation, you grant Sleek Brows Ltd a non-exclusive, royalty-free, worldwide licence to use, reproduce, publish, and display such materials for marketing, promotional, and educational purposes.
This may include use on:
* websites
* social media platforms
* advertising campaigns
* marketing materials
* educational resources
If you wish to request removal of an image that features you, please contact us and we will review the request where reasonably possible.
14. Training Courses and Educational Services
If you participate in training courses provided by Sleek Brows Ltd, we may collect and store information necessary to administer the training, including:
* registration information
* certification records
* course attendance records
* communication regarding training
Training environments may occasionally include photography or video recording for educational or promotional purposes. Participation in training may involve consent to the use of such materials where appropriate.
15. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in business practices, legal requirements, or services offered.
Updated versions will be published on this page with the revised “Last updated” date.
16. Contact Information
For questions regarding this Privacy Policy or to exercise your data rights, please contact:
Sleek Brows Ltd
760 Finchley Road
London NW11 7TH
United Kingdom
Email: [email protected]




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